Jacksonville,
FL – Tuesday January 15, 2013 – C.J.
Eiras, CEO of Liquor Group Wholesale, Inc. (LIQR) was “tapped” as keynote
speaker for conference on the future of the Alcohol Beverage industry with dignitaries
and observers of the World Trade Organization.
Eiras, an industry veteran whom has been a resource for such
global endeavors as the industry gauge study conducted by Allianz Global Investors entitled “Hard
Liquor and Spirits Sales in the U.S.” and selected by Eric Lansky, CEO of USA Mutuals to speak
at the "Invest Your Knowledge" conference for shareholders of its
Vice Fund (VICEX).
The crux of the speech was focused on globalized branding
and shrinking distribution channels in world markets.
Key components of the speech included:
·
Potential for Global Harmonization of Alcohol
Laws
·
Increasing Pressures of Brand Compliance
·
Brand Marketing to Create a Global Presence
·
Social Media’s Effect on the Alcohol Industry
C.J. Eiras, best known for creating the Happy Vodka brand and his Innovative Distribution
System utilized by Liquor Group
was honored to be a part of the conference and has had very positive follow up responses
from the attendees.
